By accessing and using this website (b2bidentity.co.uk), you accept these terms of use in full. If you do not agree with any part of these terms, please do not use this website.
These terms apply to all visitors to this website. They do not form part of any advisory services agreement — that is governed by a separate engagement agreement entered into directly with Laszlo Hornyik trading as B2B Identity.
This website provides information about B2B Identity, the advisory practice operated by Laszlo Hornyik, and the thinking and methodology behind it. It also contains The Anonymous Thinker — an interactive tool intended for private reflection.
Nothing on this website constitutes professional advice of any kind. The content is provided for information and thought-leadership purposes only. It does not create any advisory or contractual relationship between you and B2B Identity.
All content on this website — including text, design, layout, and The Anonymous Thinker tool — is the intellectual property of Laszlo Hornyik trading as B2B Identity, unless otherwise stated.
You may not copy, reproduce, republish, distribute, or transmit any part of this website's content without prior written permission, except for personal, non-commercial use.
Brief quotation for the purposes of commentary, criticism, or review is permitted provided you clearly attribute the source and link to the original page.
The Anonymous Thinker is an interactive reflection tool. It operates entirely within your browser. No answers, responses, or data entered into the tool are transmitted to us or stored anywhere outside your device.
The tool is provided as-is for private use. The observations it generates are illustrative and do not constitute advice, diagnosis, or a professional assessment of any kind.
While we take care to keep this website accurate and up to date, we make no warranties — express or implied — about the completeness, accuracy, or fitness for purpose of any information on this site.
To the fullest extent permitted by law, B2B Identity excludes all liability for any loss or damage arising from your use of, or reliance on, any content on this website.
We are not responsible for the content of any external websites linked from this site. Links are provided for information only and do not constitute endorsement.
You agree not to use this website in any way that:
How we collect and use personal data is set out in our Privacy Policy, which forms part of these terms and should be read alongside them.
We may revise these terms at any time. The date at the top of this page shows when they were last updated. Continued use of this website after any changes constitutes acceptance of the revised terms.
These terms are governed by the laws of England and Wales. Any disputes arising from your use of this website will be subject to the exclusive jurisdiction of the courts of England and Wales.
If you have any questions about these terms, please contact us at hello@b2bidentity.co.uk